Hi! I’m Gordon Alert

I am a first and foremost an agronomist with a deep appreciation for nature and caretaking all things green and beautiful.

It all started when…

Fresco Life began with two families coming together to discover how to build and sustain more healthy lifestyles. We want to eat more healthy, more tasty food; we want to grow what we eat and eat what we grow. We are committed to balanced, sustainable, and family-focused options.

We believe in the importance of food security, and we love discovering the abundance of resource that can be found right here in our backyards.

What’s in a name?

Fresco

[ fres-koh ]

Fresco means fresh. Innate in anything that is freshly picked is the highest state of nutrient availability. All of the intangibles that combine to give flavor and taste are at the zenith of their expression. All we have to do is rinse and eat.

Life

[ lahyf ]

Life. Powerful choices amidst an array of options. In today’s day life is not automatic, if ever it was in an idyllic past. Fresco Life, refers to the value and well-being afforded us by eating freshly picked fruits and vegetables grown in our garden

Home

[ hohm ]

Home. Where you live, safety, protection, rest, and recharge, the place of family and of feeding them many meals. The fruits and vegetables that we grow today are hardly ever native, but more likely to have been brought here by our ancestors. The United States of America is a vast land mass inhabited by people who migrated here from other places. They brought with them customs, dishes, and also seeds to grow the produce they liked.

Grown

[ grohn ]

Grown.  A deliberate choice to differentiate maturity over simply homegrown. I make this distinction having tasted real bananas in the Caribbean. The difference between store-bought and picked ripe is stark: freshness, bounding with flavor and nutrients. Everywhere I have gardened, the people with whom I have shared my harvests have all had the same response: Wow! Amazing! Incredible! This tastes so good!

Our vision for the Fresco Life Home Grown includes empowering each family to grow something, regardless of how much space is available.

Join us on the journey!